Apply now for LOVELOFT Card Benefits:

  • Earn 5 Rewards Points for every dollar spent in stores or online**
  • Receive a $20 Rewards Card for every 2,000 points earned
  • Enjoy a $15 Birthday Gift during your birthday month***
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Take control of your finances

Making smart, well-informed decisions is the key to financial freedom. And Comenity has educational resources to help you get there. Discover tips on credit management, online security, budgeting, and more.

Comenity is the bank behind your credit card, here to help make your experience even better. Comenity works with hundreds of well-known and much-loved companies to offer their customers — customers just like you — credit programs that connect loyal shoppers to the brands they love. Enhance your shopping experience with tips to optimize your finances.

Learn More
Financial Education Graduation Cap
Take control of your finances

Making smart, well-informed decisions is the key to financial freedom. And Comenity has educational resources to help you get there. Discover tips on credit management, online security, budgeting, and more.

Comenity is the bank behind your credit card, here to help make your experience even better. Comenity works with hundreds of well-known and much-loved companies to offer their customers — customers just like you — credit programs that connect loyal shoppers to the brands they love. Enhance your shopping experience with tips to optimize your finances.

Learn More

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    Here's how to get awesome extras, bonuses and exclusives.

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  • Get 24/7 Online Access

    Sign up for secure, online account management.

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LOVELOFT Card

Take Charge Of Your Style

LOVELOFT Card Benefits:

  • Receive 15% off when you open and use your LOVELOFT Card at LOFT, LOFT.com, Ann Taylor, anntaylor.com, LOFT Outlet and Ann Taylor Factory Store.*
  • Earn 5 Rewards Points for every dollar spent in-store or online at LOFT, Ann Taylor, Lou & Grey, LOFT Outlet or Ann Taylor Factory Store**
  • Receive a $20 Rewards Card for every 2,000 points earned
  • Enjoy $15 off for your birthday***
  • Enjoy an extra 15% off the first Tuesday of every month, combinable with all in-store promotions and offers+

*Subject to credit approval. The LOVELOFT Credit Card is issued by Comenity Bank.

**The LOVELOFT Rewards Program is provided by ANN INC. The program may be changed or discontinued at any time. Please refer to Rewards Terms and Conditions for additional details.

***Must have made a purchase in the last 12 months and be in good standing to receive this offer. Accounts opened in your birthday month or in the previous month will receive the birthday offer the following calendar year if eligible. Birthday coupon is redeemable in store only. 

+Subject to credit approval. Cannot be used on prior purchases. Valid at LOFT, LOFT.com, LOFT Outlet, Ann Taylor, anntaylor.com and Ann Taylor Factory Store only. Not valid at Lou & Grey or louandgrey.com. Combinable with in-store promotions but not combinable with other offers or coupons. Taxes, shipping and handling fees, purchases of gift cards, charges for gift boxes and payment of a LOFT or Ann Taylor account are excluded from the discount.

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